LEARN HOW TO BUILD, RUN AND PROMOTE AN ONLINE STORE. Cover all important aspects of eCommerce in one day, at a convenient Brisbane CBD location. Suitable for existing online store owners, or those looking to build their first online store. Learn directly from a worldwide Digital Marketing thought leader, who has run the largest global eCommerce websites e.g Dell.com North America. Learn to turbocharge a store's performance with effective marketing & operational techniques. Small workshop environment to ensure high tutor attention, and tailor the day to your needs. Course Curriculum Understanding your audience: Demographics & Building a Reporting Framework. Launching a store: choosing web platforms, domain names, hosting. SEO: Maximise FREE traffic from Search Engines using Audits, Tools and Techniques. Paid Search: Google Search Ads, Google Shopping, Bing Ads. Web Analytics: Conversion Rate Optimisation, Google Analytics. Building and testing killer landing pages. Site Structure, Shopping Carts Display & Retargeting: Google Display Network, Biddable Media on Adroll. Social Media Community Building & Content Marketing: Facebook Ads, Hootsuite, Social Calendars, Article Development, Canva & More. Email marketing: Mailchimp campaigns and automation. Running a store: negotiating with wholesalers, shipping, drop shipping, Amazon FBA. Shopping Engines, Affiliate Networks & Couponing sites: eBay, Amazon, Ozbargain, Commission Factory Taking Payments: ZipPay, Afterpay, Stripe, PayPal. WHEN 11:30 am to 5:00 pm. WHERE Brisbane Square Library 266 George Street Brisbane If there was ever a way to accelerate your eCommerce knowledge in ONE DAY, this is it. Take an important step towards securing long term eCommerce success. ORDER NOW to reserve your spot and avoid disappointment as our small intimate groups often sell out fast. Ticket Information Ticket Price eCommerce Training - Sydney One Day Master Class AUD 454