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Why Is Kraft Boxes Considered Underrated?

 Why Is Kraft Boxes Considered Underrated?
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Kraft boxes are used in the packaging industry, but their popularity doesn’t seem to rise on the desired level as it has advantages and disadvantages. Three types of Kraft paper are available for packaging, including light brown, brown-yellow, and semi bleached Kraft. The light brown Kraft boxes and bleached bags are also popular, while the white Kraft boxes have their appeal. Kraft box packaging is easily accessible for many brands, but the brown Kraft boxes are considered boring packaging designs for many customers.

Environment compatibility of Kraft boxes:

The Kraft box packaging is considered to be environment friendly as it is not toxic and tasteless too. Many types of Kraft are eco-friendly but are costly as compared to some other packaging designs. Another disadvantage is that they cannot be fully printed, and a lot of them are limited to printing options. These boxes have their unique colour, which can be considered a benefit, while some may not like it as it can be customized in many different colours. 

The cost of printing on Kraft Boxes Australia is also expensive, and brands may be hesitant to use them to packaging different items. If the brand is selling luxurious products and emphasizes beauty and design, these boxes can be a good option. It is a better packaging solution than plastic, while there are many other affordable packaging designs available that give competition to Kraft paper. The cost of manufacturing and production is also on the higher side, and brands don’t like to invest such a high amount. It is not an affordable option for all small brands or startups.

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Not suitable for heavy items:

It has been observed that Kraft boxes' processing is a little challenging compared to other options. The wood pulp has to go through many changes before it can be manufactured in perfect condition. The Kraft boxes cheap are not suitable for the packaging of heavy items like electronics, glassware, and other such products. It is the right choice for the food industry, and not many other industries can benefit from it. You may be surprised to know that they can even get deformed under extreme pressures or intense weather conditions. Another disadvantage is that they are not waterproof or resistant to many other types of liquid. 

Even though it is made from renewable resources, the process of manufacturing takes a lot of time. It is easy to reuse the boxes, but they can also get collapsed quickly, mostly when they are being shipped or not in use. However, they are light in weight and easy to dispose of, which can be a convenient choice for those with a high budget. The custom Kraft boxes can be a good advertisement and marketing source for many brands, especially when the logo is printed on them. Some customers also believe that it is not a very visually appealing packaging design that grabs attention.

Not suitable for printing and shipping:

Kraft paper is not very suitable when it comes to availing different printing designs on it. These boxes cannot come into contact with water. If some colourful patterns are designed on it, a sound effect cannot be achieved, and the colours may start fading after some time. The ink may also be uneven as the printing designs are hard to retain on Kraft packaging. Special laminations have to be used on Kraft, and it will once again become an expensive option. As compared to Kraft, many options can be used on Cardboard or corrugated material, and they are considered a better option for shipping. 

Kraft boxes will fail when it comes to packaging, and they can only hold the food products well. The Kraft gift box can be a good option for those trying to send some impressive gifts to their loved ones. Some brands are also using these boxes to present their new products on a busy store's shelves. The laminated Kraft film has to be used for creating these boxes, or else they will not become a suitable packaging option. These boxes are mostly used in the food industry as they help to keep foods warm and tasty for long hours

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Kraft paper is challenging to make:

We all know that we can get paper from the trees, especially for the wood fibres known as pulp. The wood fibres that we obtain from trees have got many chemicals. The paper that we get is available in a brown colour, which is later bleached to get the perfect white colour. The fibres of paper have to be bleached for long hours, and it is considered tiring work. However, the good thing is that it is free of chlorine and contains a natural colour too. The printed Kraft boxes are expensive compared to other options, but they have a visual appeal. Even though Kraft packaging is simple, it can turn into something interesting.

Some leading brands use Personalized Kraft boxes to elevate their brand and take it to a new level in terms of sales. The application of Kraft packaging for luxurious items is still restricted due to these issues. Another disadvantage is that Kraft paper has a very rough texture, so it doesn’t take coating and laminations very quickly. They are eco-friendly but may contain some chemicals that will not be suitable for different types of products.

Kraft boxes are not ideal for all products:

Most of the Kraft boxes have a natural look, and many brands believe that they are not ideal for all the products. When the user is restricted, customers also lose their interest. Every product has a different packaging requirement, and Kraft doesn’t end up being favourable for many. Even in this situation, some brands are interested in using blank Kraft boxes with minimalist labels. They also like to add gold foils and other vibrant colours to enhance their appeal and make them look attractive. It has been observed that Kraft paper is restricted to black printing only; that is another restriction when it comes to the popularity.

Views - 27/01/2021 Last update
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