SKILLS Series: International Expansion

Powered by CreativeCubes.Co

Join us as we lay out the fundamentals of designing, evaluating and executing a successful international expansion strategy which make strategic sense for your business.

One of the most exciting things you can do in business is grow from your local market, into an international one. However, with all of the potential and upside comes an equal amount of risk and potential downside. The reality is, international expansion is not the right move for many business. In fact, for most businesses. But for many others, by understanding some of the common pitfalls as well as critical success factors, it can be the game-changer.

In this breakfast we’ll break down the non-negotiables of evaluating and preparing for international expansion, as well as the key tactics you can consider to provide the best chance for success.

Key topics will include:

• Determining strategic alignment and relevance for international expansion;

• International market assessment and targeting;

• Legal risk and considerations;

• Enablers and support mechanisms to utilise;

• Financial preparation.

This breakfast is ideal for any business which:

- Is being established with a strategic imperative for international growth;

- Is in the process of expanding internationally;

- Is evaluating whether to, or is soon to expand internationally;

- Has recently expanded internationally.

Supported by LaunchVic