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Storytelling in the Digital Age: Why the Ancient Art of StoryTelling is the Future of Online Marketing
James Cook Media and Platforma Coworking Space Proudly Present:
FREE Marketing MasterClass: StoryTelling in the Digital Age
Who: Film-Makers, Marketers, & Business Owners
What: FREE Marketing MasterClass.
When: 6:30 pm, 24 April, 2019
Where: Platforma Coworking Space, 17/52 Bogdana Khmelnitskogo, Kyiv
Why: Why not? It's Free, cool people, and awesome space.
Description:
It's the golden age of marketing.
There's never been a better time to promote your business.
Marketing has never been easier, right?
The cost of setting up and hosting a website has dropped to next to nothing.
Facebook, YouTube, Twitter. All free.
Anyone can get their word out there.
So why is it so hard to get anyone to care?
Because it's so easy to tell your story online, everyone's doing it. Everyone has a story to tell.
There's never been more 'noise' in the world of marketing.
That is the paradox of the digital age.
To get people to finally pay attention to your marketing, you have to do something different.
You can do everything right in digital marketing. But if you don't get one thing right, nothing else matters.
Story.
Story Matters.
Now more than ever.
Bombarded by endless streams of information, your audience is crying out for something they can connect with.
Look at Tesla Motors.
Without even a shred of profit, it is now the world's most valuable car company. Valued higher than GM and Ford, which actually have significant profits.
Why?
Elon Musk is a masterful storyteller.
But not in the way you may think.
It's not about HIS story (as inspiring as it is).
It's about the story he helps us tell ourselves.
But...
StoryTelling is great in theory.
But how can you actually apply it to your business?
That's what we answer in this fascinating, 2.5 hour presentation on StoryTelling and Marketing, at Platforma Co-Working Space in the heart of Kiev.
Join Samuel P.N. Cook, the founder of James Cook Media for a live, interactive presentation called:
StoryTelling in the Digital Age on Wednesday, 6 pm, 13 March at Platforma Leonardo Co-Working Space in the heart of Kiev (right next to the National Opera House).
This 2.5-hour workshop will start with a 2 hour talk on how to apply storytelling in your business.
We will finish the talk with a 30 minute Q&A.
Who is this for?
This talk is designed to educate the Kiev Marketing Community on the Art of StoryTelling using cutting edge Technology to Deliver it.
Professional Marketers: if you are a professional Marketer, this presentation is for you. Whether you are looking for a job, or are happy in your current position, we are happy to have you join our community.
Business Owners: If you have your own company and want to launch your product online, this presentation will help show you how to do it yourself. We have an online education program and software to help you with any of your marketing needs.
Please NOTE: This presentation will be given in English with no Translation.
This talk is broken down into four parts.
1) Why Story Matters (Now More Than Ever) - During this section, you will learn the power of storytelling at a high level, and how you can apply it to your business.
2) Who is Your Hero? - During this part, the most important step in marketing (and storytelling). How to find out what your audience really wants.
3) Writing Your Hero's Journey - Once you know your hero (your ideal customer), what kind of story do they need to hear to inspire them to invest in a better future? (HINT: It's not your story)
4) Mapping Your Hero's Digital Journey - To really take off, you need to tell a great story. But it's worthless if you can't deliver it online. In this part, Sam will go in detail to show the digital funnel he used to deliver a successful client campaign.
Following the talk, Sam will stay on stage to answer your questions, and bring up one business as a 'hot-seat' case study.
Who is James Cook Media?
James Cook Media is a UK based tech startup that has moved it's main headquarters to Kiev to manage a growing pool of customer service professionals, marketing coaches, film-makers, and developers who are building the Future Platform of StoryTelling.
The StoryTelling in the Digital Age MasterClass normally costs $399 for members at full price online for LifeTime Access. Over 1,000 people have bought the masterclass, with several members joining each day.
James Cook Media is building StoryTelling Software Platform that has over 100 users and is entering BETA trials on the marketing in the next 2 months.
James Cook Media also runs an online membership Community Called the StoryMatters Academy with over 100 members.
For Busines Owners with an established product line or a large marketing budget to launch a product online, James Cook Media produces high-end funnels on a cost plus performance model contact.
Marketing Professionals: If you are a marketing professional looking to take your skills to the next level, James Cook Media runs a high-end coaching group for marketers.
Business Owners: If you want to take control of your marketing strategy and tell your story, you are also eligible to join a James Cook Media workshop or apply to be join our online community and coaching group.
NOTE FOR MARKETERS: James Cook Media is also hiring. If you would like to grow into a top-level digital marketing professional who tells powerful stories, there may be a spot for you. We are taking applications.
For More information on James Cook Media:
Go to:
For More information on James Cook Media Careers.
For more information on the Speaker, Samuel P.N. Cook:
Frequently Asked Questions
How much does the event cost?
The event is free for all business owners and marketers who want to learn about marketing. If you are a student interesting in marketing, you are welcome (we are hiring students for customer services positions). If you want to start your own business, this event is also open to you).,
What if I want to Apply for a Job at James Cook Media. What positions are open?
We are hiring the following people:
Customer Service Representatives (English Necessary)
Marketing Coaches (English Necessary)
Video Editors (Some English Necessary)
Developers (PHP, Reakt Framework)
What if I need help with my marketing?
If you are a business owner, this is the right place to find out what you need to do to make your marketing work online.
